Why Web Accessibility Makes Sense » Page 9 of 9

Google Will Love You

Google and other search engines are, for all practical purposes, blind Internet users. By ensuring your site is accessible to the blind, you are in fact making it accessible to search engine spiders. This is a good thing and a notable side benefit.

If your site uses the proper headings, good titles, and accessible, well-structured mark-up, it will be more accessible to Google and other search providers. This can have a positive affect your site’s placement. This can help you be found.

Why pay a firm to provide Search Engine Optimization (SEO) services when you can have it for free simply by making sure your site is well structured and accessible? With accessibility and a good structure in place, you can focus on writing great content and spending your time and money on more traditional promotional efforts like advertising.